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Tag: PR Measurement

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Beyond the algorithm: How human analysts bring real value to PR measurement

  At P+ Measurement Services, we have observed firsthand that while automation…

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Ethics and media monitoring
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Beyond AVE: The pitfalls of using advertising equivalency in PR measurement

    Philip Odiakose I Tuesday, May 14, 2024   LAGOS, Nigeria…

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Image illustrates measurement of PR in practical terms
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The importance of PR measurement and evaluation: understanding the impact of your efforts

  Gift Okafor l Tuesday, April 4, 2023 LAGOS, Nigeria - Public…

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Why PR measurement
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Who should measure PR?

In public relations, just as you and I can’t deny that PR…

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Top PR Measurement for 2019
MediaTop Story

Top PR measurement MOMENTS in Nigeria 2019

Admin l Monday, December 02, 2019  LAGOS, Nigeria - The PR Measurement…

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Top PR measurement
MediaTop Story

Top PR measurement moments in Nigeria 2018

LAGOS, Nigeria - The year 2018 has been quite an eventful one,…

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